Thread: On Page SEO Optimization

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On page optimization broadly covers everything that you have control over on your webpages, thats every componant that you can see such as:

navigation text (content) images Rich Media Flash (tough to get right, but it needs considered) Links (internal AND external)

The other thing that it covers are the items that you CANT see on your site, thats all code that the browser and therefore the search engine spiders have to contend with. There are multiple reasons why all these elements are important, for instance overall page size (google favours concise pages) and directly related to that is overall pageload time. While data on this is fairly sketchy (perhaps Rand @ seoMOZ can shed some light?) it stands to reason that if all other elements strength wise between page A and page B are the same, well google will likely prefer the quicker loading as it would reduce the effective bounce rate.

There are also a lot of "hidden" items that form the cornerstone of SEO:

Meta Titles Meta Descriptions Meta Keywords (*Yahoo only)

So, lets look at all of these elements individually:

Images

Images are important for SEO for a number of reasons, direct and indirect.

Direct: make totally sure that you use a REAL image alt tag, keyword stuffing is not acceptable anymore - the alt text should be a concise description of the image that you are portraying, for instance if you set your image alt text to: "blue widgets, widgets, blue, widgets in blue, blue colored widgets" that would have zero positive value at all. If it were more like "Image of Blue Widget

I totally agree, there are other elements that that cannot be seen on your first page that google can see.

I also agree that images are important is SEO. Great topic....thanks

_________
SeattleSEOSeattle SEO Consultant | Seattle SEO | Seattle SEO Service

My best advice in onpage optimization is have fresh, useful and quality content.Content would always be KING in SEO.

what ever you modify in your site search engine or in user view accordingly such title, meta, alt, content, image, heading---- can be called onpage. so modification of page is onpage.

I agree that content is king, but remember to cross the t's and dot the i's when it comes to onpage!!

SEO is the active practice of optimizing a web site by improving internal and external aspects in order to increase the traffic the site receives from search engines. Firms that practice SEO can vary; some have a highly specialized focus, while others take a more broad and general approach. Optimizing a web site for search engines can require looking at so many unique elements that many practitioners of SEO (SEOs) consider themselves to be in the broad field of website optimization (since so many of those elements intertwine).

SEO helps to increase the traffic to your websites by various methods and also helps to get a ranking in the search engine.

Originally Posted by MOGmartin

On page optimization broadly covers everything that you have control over on your webpages, thats every componant that you can see such as:

navigation text (content) images Rich Media Flash (tough to get right, but it needs considered) Links (internal AND external)

The other thing that it covers are the items that you CANT see on your site, thats all code that the browser and therefore the search engine spiders have to contend with. There are multiple reasons why all these elements are important, for instance overall page size (google favours concise pages) and directly related to that is overall pageload time. While data on this is fairly sketchy (perhaps Rand @ seoMOZ can shed some light?) it stands to reason that if all other elements strength wise between page A and page B are the same, well google will likely prefer the quicker loading as it would reduce the effective bounce rate.

There are also a lot of "hidden" items that form the cornerstone of SEO:

Meta Titles Meta Descriptions Meta Keywords (*Yahoo only)

So, lets look at all of these elements individually:

Images

Images are important for SEO for a number of reasons, direct and indirect.

Direct: make totally sure that you use a REAL image alt tag, keyword stuffing is not acceptable anymore - the alt text should be a concise description of the image that you are portraying, for instance if you set your image alt text to: "blue widgets, widgets, blue, widgets in blue, blue colored widgets" that would have zero positive value at all. If it were more like "Image of Blue Widget

Dont need to add the "image of" part of the blue widget . The main aim of the image alt tag is as a discription of the image for the partaly sighted using screen readers. A screen reader would add "an image of " befor reading out the alt tag discription

It's the same with links, you don't need to say " link to.........." the screen reader will know it's a link.

I believe Optimizers should start believing in usability to complete business objectives. Search Engines specially Google has laid more emphasis on this factor.the more complete a website is in terms of usage & theme relevancy the better the chances of it ranking in the Search Listing. Making the website theme centric & business relevant will only make it easy for a user to navigate through to find what he/she is looking for. To appeal to the search users try appealing to a user. Just like website competes amongst themselves Search Engines too competes amongst themselves to produce the most relevant Searches simply in order to establish themselves as dominant Search Competitors.

I only know backlinks help us to rank well in google SE...what else can we do to get better ranking in google?

seo is search engine optimization which can improve your site and save time..MANY SEOS provide useful services for web site owners:
1.review of ur site content or structure
2.technical advice on website development
3.content development
4.management of online business development campaigns
keyword research and expertise in specific markets and geographies.
the on page optimization steps are:
1.Keyword Analysis
i.Good Keywords
ii.Spelling Mistake Keywords
iii.Keyword Density
1.Heading Text
2.Bold / Italic / Anchor Text / Anchor Title Tag / Image ALT Tag
3.Keyword / Key phrase Repeat
4.Title Tag / Meta Tag (Description / Keywords)
5.Domain Name / Folder Name / File Name

On page optimization include-

meta tags
keywords
title tags
alt attributes
h1/h2 tags
description tags

its also important that your domain name must mach your keyword

I agree with most of the points in your post. Keep up the good work.

With Best Regards,
Shreya Mehta
Digital Marketing

Off page seo is necessary for promoting of site. For getting higher page rank, it is must. Your site can get high page rank but on one condition it's onpage must be according to w3c standards

Ya , all terms are important but most important is how you follow these term and decide your strategy regards your targeted keyword phrase .

I agree with you

hi all

It is very interest topics

What is link Juice?

Reg
Web Design India

On-page Optimization is helps to improve Search Engine Results Page and Off-page Optimization is to improve page rank, once we succeed in both On-page & Off-Page only.

We will get better Internet marketing results for our website.

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